TON is an L1 blockchain, originally developed at Telegram, now being developed by the TON Foundation. This ensures reliable integration between the messenger and the blockchain.
According to the Academy of Trading, interest in NFT usernames increased by 180% in 2025, turning them into a full-fledged investment tool. For those who prefer more traditional ways of working with digital assets, it is also worth considering the possibilities of the platform Pocket Option, which offers proven tools for trading various assets.
Why is this necessary and what does it give?
Collectible-a username is a token on TON; it can be bought and sold on Fragment and linked to accounts, groups, and channels. Imagine that no one else can take or fake your username. The NFT status secures ownership rights on the blockchain forever.
This is especially true for businesses and public figures who do not want to lose their recognizable nickname due to technical failures or fraud attacks. NFT usernames can be sold, bought, or inherited. Short and memorable names are especially highly valued as domains on the Internet.
Step-by-step instructions for creating an NFT username
I must say right away that the process is not as complicated as it seems. The main thing to understand is that you can only turn into NFT the usernames that you already have through an auction on Fragment.
First you need a wallet. Telegram Wallet (built-in mini-app) or Tonkeeper will do. Have you installed it? Great. Now we are replenishing it with Toncoin (TON), which is the currency of the TON network. You can buy on any major stock exchange with a TON listing.
Next we go to Fragment.com — the official platform for trading usernames. We log in via Telegram, connect the wallet.
In the “My Usernames” section, find the desired nickname and click “Place on Auction”. Yes, it is through the auction — there is no other way yet.
Set the starting price and enter the starting bid into the TON (Fragment shows the exact conditions during listing). A platform commission (~5%) and a small fixed fee are charged; the exact amounts are shown during listing. The auction lasts 7 days from the date of the first bid.
After the auction is completed, the nickname becomes the identity of the winner. To keep the nickname as NFT, you need to win the auction yourself. If there are no bids, the listing will be canceled, and the deposited TONS will be refunded after deducting the fixed fee.
How much can a username cost?
Prices are a separate story. Common long names start from tens of TONS. But short or “talking” usernames fly away for thousands, or even tens of thousands of tokens.
Historically, Fragment has had deals worth hundreds of thousands of tons. For example, the nickname “casino” has gone for more than 52 thousand TONS. But don’t think that any short name is automatically worth a lot of money — the market is unpredictable.
How do I buy a username?
The purchase takes place on the same Fragment through the auction system. Find the nickname you like, study the current bid and the minimum step. You place a bet through your wallet and hope that you will not be outbid.
An important point is that there should be a little more money on the balance than is needed for the bet. The commissions are small, but they are there. And one more thing: if you are interrupted, the money will be refunded automatically.
How to sell?
The sale also goes through an auction. You set up your NFT username with the desired starting price. The auction lasts a week, and if there are buyers, great. Some craftsmen have learned how to make money on resale — they buy undervalued usernames and sell them for more.
How can I make money on Pocket Option
If messing with NFT seems too complicated, there is an alternative. The Pocket Option platform offers binary options trading, which is easier and more understandable for novice investors.
Here you can trade on the price movements of various assets, including cryptocurrencies. The platform offers various tools for analyzing and copying successful traders’ trades. It is important to remember that any investment involves risks, and past results do not guarantee future profits.
Risks
NFT usernames are a high-risk investment. Prices may drop to zero, auctions may fail, and the fashion for digital names may pass. Plus the technical risks: losing access to the wallet means losing all NFTs.
Security rules: Never enter the seed phrase and 2FA codes outside of official websites and wallets; use only fragment.com and official wallets (Telegram Wallet/Tonkeeper). Scammers create fake websites, steal secret data, and offer “lucrative deals.” The golden rule is to use only proven resources.
Conclusion
NFT usernames on Telegram are an interesting way to stake out your place in the digital space and potentially make money. The technology is still young, the market is forming, so there are opportunities.
But keep in mind the risks and don’t invest your last money. It is better to start with small amounts, study the market, and understand the logic of pricing. To diversify the investment portfolio, it is worth considering modern trading tools of the platform Pocket Option, which offers alternative ways to work with digital assets. Learning at Trading Academies – there are courses on both traditional markets and new digital assets.
